TAM Glossary. Back to top. First generation mobile telephony systems using analogue signals, but with the digitisation of the control link between the mobile phone and the cell (transmission) sites.

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GSM is the most widely used 2. G standard. 3. G system capabilities include provision of high- speed data transmission and supporting multimedia applications that including mobile TV video services, video- conferencing and Internet access. The main differentiating feature of 3. G from earlier mobile technologies is its ability to support video services. The 4. G vision is a comprehensive and integrated IP world, in which users can receive voice, data and streamed multimedia .

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Also known as . Is a successor to MP3. Watch Free Movies Online Marjorie Prime (2017). The very high popularity of MP3 and its incorporation into a large number of players, including CD and DVD players should, however, ensure MP3 longevity for years to come.

Australian government. In the case of addresses taken from an establishment or other survey, the acceptance/installation rate is calculated by multiplying the acceptance/installation rate from the approached sample (or .

Precise operational definitions of the acceptance/installation rate can vary appreciably across different peoplemeter panels. Each person (family member) belonging to the panel is assigned their own button for purposes of individual identification, whilst additional buttons on the remote control handset are reserved for recording guest viewing. Today, all peoplemeter panels collecting audience data for TV advertising and programme purposes employ active measurement. The total count of ad impressions denotes the number of responses from an ad delivery system to requests from user browsers, ideally recorded as late as possible in the delivery to the user.

A basic distinction exists between requests that are . Server initiated requests proceed from the publisher. Recommended procedures for ad counting differ in either case.

Ad servers will also monitor the number of impressions/clicks for an ad campaign along with other recording and reporting functions. It is not directly measurable today, but inferred from the measurement of ads called for display on the user. The addressable functions include the ability to change a subscriber's level of service for premium channels, PPV, etc. Opposite of an in- programme placement.

Also called a break position. It does this using frequencies that are not used by a voice telephone call.

In the case of television, advertising clutter may refer to the volume of advertising spots carried by a broadcast channel. Or, it may refer to the average amount of time (typically minutes per hour) during the day/daypart in which viewers are exposed to advertising spots. TV channel. In some countries with large commercial MATV networks, MATV may be included under cable reception. An index of 1. 26 for target audience Adults 1. Adults 1. 5+ means 1. Adults 1. 5+. AGF includes joint industry representation on the board and in the supervising committees.

For example, the . Analogue signal information is superimposed on a modulated carrier wave (unlike digital signals which are made up of discrete pulses). Analogue TV channels have two carrier waves: one for audio (FM) and one for video (AM). Arianna has been developed by AGB Nielsen Media Research, based on more than a decade of experience as a provider of proprietary television ratings analysis software. Expert understanding of, and experience in TAM, ensures comprehensive delivery of support to thousands of global users across 5 continents, in more than 3. Widely used for telephony and Internet applications, ARPU is also a standard measure employed by pay- TV services, covering channel and other (e.

In Europe a number of governments have set target analogue switch- off dates between 2. Most conventional TV channels employ a 4: 3 aspect ratio, but all HDTV, some DTV and some SDTV services employ a larger (typically 1. The ASR engine scans real time the emissions digitalised from the Grabbers and stores the results in a database of recognitions. ASR works with both video and audio proprietary algorithms, to maximise the level of recognition. ASTRA represents satellite services, narrowcast television services, programme channel providers, subscription television operators, communications companies and other associate members. The principle is similar to programme barter. More commonly known as ATV.

Usually expressed in decibels. Attenuation is the opposite of amplification. TAM systems that produce AA data nearly always collect them from the installed panel sample via the meters, although they could also collect them from independent survey samples using other methods. In contrast to average minutes per viewer, this measure covers all members of the population; i. AVI files contain both audio and video data in a standard container that allows simultaneous playback. Transmission channels requiring large capacity, such as digital TV channels with high picture quality, are sometimes described as .

Bandwidth may also refer to maximum channel throughput for different types of connection (measured in kbit/s or Mbit/s). It excludes mini- pay TV channels on more advanced tiers as well as premium pay- TV channels and other services (e.

PPV/paid for on demand services). Each Baud (Bd) may contain one or more bits of information. It conducts its own audience measurement surveys for television and radio. Organisation originally known as The Bureau of Broadcasting Measurement, changing its name to BBM Canada in 2. Also known as End Break (EB). Also known as Break Bumper or Sponsorship Bumper in the UK.

Mbps = 1,0. 00,0. Gbps = 1,0. 00,0. Bitrates denote the amount of information that can be transferred in a given time interval. Video applications are highly bitrate intensive.

The required bitrates depend on a number of factors, such as desired picture quality, sampling rate of original material, compression algorithms, method of encoding, amount of information contained in the samples (e. Typical present day requirements are 1. Mbps for VHS, 5 Mbps for DVD and 1. Mbps for HDTV. Most blogs are based around a particular theme, with readers encouraged to add comments. Blogs typically contain a number of pages of related topics, along with links to other blogs and web sites. Forms include text, video (vblog), photographs (photoblog), or audio (podcasting). Authors of blog sites are known as bloggers.

Term is widely used to denote systems that are able to relay large numbers of video channels and other electronic services, including Internet access, and provide return pathways that permit subscribers two- way communications and interactivity. The broadcast coverage area is also referred to as the technical reach of the broadcast TV channel.

The main types of broadcast transmission include satellite, terrestrial and MMDS distribution. Among the uses of the term, buffering refers to the advance storage and queuing of transmitted video content over wired systems before its display on screen in order to preserve picture quality when there is variable bandwidth capacity and the quality of service (Qo. S) cannot be guaranteed at any given moment. Bundling can assume many forms in relation to the design and marketing of pay- TV packages. TAM systems may sometimes classify MATV and/or SMATV as cable reception depending on local market structural distinctions that are found to be most relevant.

TV advertising campaigns typically consist of a schedule of advertising spots that are transmitted in one or more discrete batches lasting several weeks or longer or at lower intensity over longer and more continuous periods. Also referred to as prompt payment discount.

TV). Key defining criteria are that the CATV system must relay cable transmissions to multiple dwellings on multiple premises and is serviced by a cable operator who charges a monthly per subscriber fee.